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2011 Outdoor Retailer
Summer Market

Check out these excellent photos of the Wenger booth from the 2011 Outdoor Retailer Summer Market event in Salt Lake City, Utah.

One of the many unique characteristics of this new booth is the use of Lodgepole Pine Tree wood in its construction, whose species has been decimated due to an infestation of the Pine Beetle. The Beetle’s have destroyed about 70 percent of the Colorado’s Lodge pole Pines, say state foresters. Due to the threat of fire, once infestation takes place, the trees must be cut.

Wenger has re-purposed this wood, showcasing the beauty of its grain and visually transporting our guests to the deep rich hues of the Rocky Mountains Forests. The interior of Wenger’s award winning US flagship store in Boulder, CO, also showcases salvaged Lodgepole Pine wood. Wenger’s commitment to the outdoors continues….
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